Website Engagement

Increasing user actions by personalising websites · April 5, 2015 · User Experience Website Engagement Website Personalization

The UX Problem For websites, making specific elements salient to different users with right timing is a critical task. Given the vast heterogeneity in users' needs and context, having a big static website serves no better than a Walmart Store would, to a housewife looking for a threading needle, were…


Connecto Visual Optimization Report Tool · September 22, 2014 · e-Commerce New Feature Releases Connecto Feature Website Engagement

Website design and layout is an important parameter when it comes to conversion. It is important that all your links are loud, clear and accessible to visitor. You can now try Connecto Optimization Reports which will give you a complete picturization on how your links should be placed and what…


5 Things to Check on Your Site - Ecommerce · September 14, 2014 · e-Commerce User Experience Website Engagement

1. Website Layout Ecommerce site should have a very simple and directed layout as your visitors may not be very technical. You have to address all types of audience and should serve their needs carefully. Thus, user experience is critical for any ecommerce site. The home page should give some…


5 Things to Check on Your Site - For Effective Lead Generation · September 9, 2014 · Lead Generation Website Engagement Proactive lead generation Lead Gen

If your business thrives and survives on leads generated then you should check these 5 things on your site. 1. Website Layout Your website should have a simple navigation easily understandable by your visitors. The right layout is very important for generating more leads. It should not be very cumbersome…


The art of waiting, for websites · August 18, 2014 · Behavioral Targeting Website Engagement

Has this ever happened to you ? you walk into a great looking restaurant and take a seat and even before you have had to look at the menu, the waiter asks you "Sir, what would you like to have ?" What are you likely to do ? Of course, ask him to…