e-Commerce

4 Ways to Reduce Cart Drop Off & Increase Ecommerce Conversions · May 19, 2015 · e-Commerce Reduce bounce rate increase ecommerce conversion reduce cart abandonment

Shopping cart abandonment is a pressing issue for the whole ecom industry globally. According to Wikipedia, cart abandonment rate for online retailers varies between 60% to 80%, with an average of 67.91%. If businesses somehow get to reduce this by even by a small fraction, it will have a…


Connecto Visual Optimization Report Tool · September 22, 2014 · e-Commerce New Feature Releases Connecto Feature Website Engagement

Website design and layout is an important parameter when it comes to conversion. It is important that all your links are loud, clear and accessible to visitor. You can now try Connecto Optimization Reports which will give you a complete picturization on how your links should be placed and what…


5 Things to Check on Your Site - Ecommerce · September 14, 2014 · e-Commerce User Experience Website Engagement

1. Website Layout Ecommerce site should have a very simple and directed layout as your visitors may not be very technical. You have to address all types of audience and should serve their needs carefully. Thus, user experience is critical for any ecommerce site. The home page should give some…


Conversions! The Bottom Line · August 16, 2014 · e-Commerce

Can you imagine what will be the fate of an e-commerce company, say selling apparel online if there were to be no conversions i.e. if there were to be no sales from the site in spite of people visiting the site? Well, in all probabilities the business is going…


Exit Intent Technology - Reduce Your Visitor Bounce Rate · August 5, 2014 · e-Commerce New Feature Releases Connecto Feature

For any business website, there is always a small chunk of visitors who are just at the verge of conversion and a little push may convert them into a customer. When you do not target any of these visitors, you are loosing all the traffic which in turns increases your…


SOS List for Budding e-Commerce Businesses · May 19, 2014 · e-Commerce

Ecommerce is tricky business. It is no way like a physical store. In a physical store, when there‚Äôs no sale for a long time, you have ways to check - Are there enough people walking in ? Are there enough customers in the market ? Is my sales staff behaving correctly…